News

Rexam

February 2, 2010

­At the start of 2010 Graham Chipchase became the new Chief Executive of Rexam, and in mid-January he at­tended his first conference to present Rexam’s vision and strategy to the leadership team. This then needed to be communicated to Rexam’s global workforce.  Jacaranda ­was asked to produce a film to introduce Graham and outline his thoughts on Rexam and the focus for the coming year.  The programme was shot, edited, subtitled in to six languages and up on Rexam’s intranet in little over a week.  We are also evaluating all viewer data as a way of constantly improving  the value of this communication.

Jonathan Thornton, Rexam's Director of Communication, commented “We needed a powerful introduction to our new Chief Executive and we wanted to get this to our people quickly and efficiently. Jacaranda’s experience and expertise ensured that they delivered on all counts.”

Watch the film: Creating Value Together